Highline Artists – Meta Ad Builder

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// Campaign Builder

Select a Preset

Choose a campaign type to auto-build structure, targeting, and creatives.

🎵

Spotify Conversion

Drive streams directly to Spotify

🔍

Fan Finder

Find new fans with feed-only video view optimization

🗺️

Tour Fan Finder

Target specific tour markets — all cuts per city

📚

Auto-Education

Warm up cold audiences with content

✉️

Tour Opt In

Collect opt-ins ahead of a tour announcement

📦

Free + Shipping

Promote a free product with paid shipping

🎫

Tour Purchase

Drive direct ticket purchases for tour dates

📅

FB Event Response

Drive RSVPs to a Facebook Event

📱

IG Profile Views

Drive traffic directly to an Instagram profile

1 · Client

Artist *

2 · Song

Song Name *

Landing Page URL *

3 · Ad Copy

Primary Text *

Headline *

4 · Budget

Budget Type

Amount (USD) *

5 · Targeting

Countries

Detailed Targeting

6 · Creative Upload

🎬

Select artist above to enable upload

Drop video files or click to browse · no file limit

1 · Client

Artist *

2 · Campaign

Song Abbreviation *

Used in ad set names: TD FF 1 | …

Daily Budget (USD) *

3 · Ad Copy

Primary Text *

4 · Targeting

Location

Detailed Targeting

5 · Creative Upload

🎬

Select artist above to enable upload

Drop video files here · 1 ad set created per video

1 · Client

Artist *

2 · Campaign

Daily Budget per City (USD) *

Detailed Targeting

3 · Ad Copy

Primary Text *

4 · Tour Markets

Each city becomes its own ad set. All uploaded videos run as separate ads inside it.

5 · Creative Upload

🎬

Select artist above to enable upload

Drop video files here · all videos go into each city's ad set

1 · Campaign Settings

Artist *

Budget ($/day) *

Countries

Detailed Targeting

2 · Select Posts

Search by date

Select an artist, then search for posts by date. Click posts to select them.

1 · Campaign Settings

Artist *

Artist Type *

Landing URL *

Tour opt-in / voting page URL

Budget ($/day)

Detailed Targeting

Location Mode

Country

2 · Upload Creatives

🎬

Select an artist first

Drop video files here or click to browse

1 · Campaign Settings

Artist *

Budget ($/day)

Countries

2 · Custom Audiences (optional — inclusions)

IG Engagement | 60 — Audience ID

FB Engagement | 60 — Audience ID

Paste the custom audience IDs for this artist. Leave blank to add manually in Ads Manager.

3 · Select Posts

Search by date

Select an artist, then search for posts by date. Click posts to select them. Each post = 1 ad set.

1 · Artist

Artist *

Artist Type

2 · Show Details

Show Date *

Venue Name *

City *

Radius: 25 miles

Ticket Link *

3 · Lifetime Budget per Ad Set

Enter a total budget to auto-distribute, or set each ad set individually. Past windows are auto-skipped.

Total Budget ($)

Auto-distributes: Announce ~23%, weekly sets ~17.5% each, Tomorrow/Tonight ~9% each

Announce ($)

2 Weeks ($)

Next Week ($)

This Week ($)

Tomorrow ($)

Tonight ($)

4 · Targeting

Detailed Targeting

5 · Upload Videos (split in half → DCT 1 / DCT 2, alternating per ad set)

🎬

Drop videos here or click to upload

4-10 videos = 2 DCTs · 11-12 videos = 3 DCTs · under 4 = single DCT

1 · Artist

Artist *

Artist Type

2 · Product Details

Product Name *

Link URL *

3 · Budget & Country

Daily Budget ($)

Country

4 · Ad Copy (2 texts + 2 headlines → DCT tests all combos)

Pre-filled with defaults based on your product name. Edit freely — these go straight into the DCT.

Headline 1

Headline 2

Primary Text 1 (scarcity + urgency)

Primary Text 2 (personal + emotional)

5 · Upload Videos

🎬

Drop videos here or click to upload

All videos go into one DCT

1 · Artist

Artist *

Artist Type

Show Type *

Ticketed Show Free Show

2 · Show Details

Show Date *

Venue Name *

City *

Radius: 25 miles

Facebook Event URL *

3 · Total Lifetime Budget

Enter total budget — auto-splits 75% to Cold ad set, 25% to Warm ad set.

Total Budget ($) *

4 · Targeting

Detailed Targeting

5 · Upload Videos (split in half → DCT 1 Cold / DCT 2 Warm)

🎬

Drop videos here or click to upload

4-10 videos = 2 DCTs (Cold/Warm) · 11-12 = 3 DCTs · under 4 = single DCT

This campaign preset is being configured.
Walk Dallas through the setup and it'll be built here next.